Tag: iwatch

05/12

Will Wearable Tech Compete with Radio?

Wearable tech is all the rage, or at least discussing it is all the rage, since gadgets like Google Glass and the rumored iWatch are just over the horizon for the most part. But does wearable tech have the potential to affect radio listening in its traditional form? It might. Case and point: “Smart earphones.” Business Insider writes: In the near future, smart earphones could be used to enhance the world around you by providing supplemental information about the people you meet and the places you visit — without looking obnoxious. Bragi, which will make the Dash earbuds, … [Read more...]

01/29

Wrist-Powered Radio?

There's a tendency to obsess on devices. But if you're in the content business devices are only channels of distribution for that content. The real challenge and opportunity for media brands is to spread content across all popular platforms in a form and a context that fits that platform. To chase a device is to miss the forest for the trees. For example, do you need iPhone and Android apps? Not necessarily, but you do need a mobile strategy. Because as consumers spend more time online with mobile devices your content is either part of that time stream or it isn't. Do you need … [Read more...]

01/02

What Happens to Radio when Technology Kills Mobile Phones?

There remains a drumbeat among some broadcasters to install FM radio into mobile phones, but what happens when some new technology kills off those mobile devices? From Business Insider: There is a line of thinking that the smartphone era will perish almost as quickly as it began.This is, after all, the natural way of technology. It's defined by creative destruction. Just as the smartphone killed the flip phone, and the iPad is killing the traditional PC, something is going to come along and kill the smartphone. Wearable computers are widely believed to be the next computing fad. The point … [Read more...]

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