Tag: hot 107.9


Radio Hires the Internet Star

What's the best way to develop new talent? Is it to steal from the switchboard and upgrade to sidekick? Is it to place a blind ad in an industry trade? Is it to hire or voice-track a good-enough talent from another market where that talent's awareness in this market is zero? You could steal somebody from across the street. Or you could do what Phil Becker did. Phil went to the Internet. But he didn't recruit just anybody.  He went for the locally-based YouTube talent who already has an audience and a following - over 250,000 YouTube subscribers and more ethan 100,000 … [Read more...]

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