Tag: growth hacker

09/25

Ryan Holiday: How to Grow Your Media Brand the Silicon Valley Way

Quick Summary: How do today's tech startups launch and scale big and fast? By using a new union of traditional and direct marketing and business development that adds up to one thing: Growth. How can radio and other media brands become "growth hackers"? Ryan Holiday is the former Director of Marketing for American Apparel. He has promoted the works of authors like Tim Ferriss, Seth Godin, Marc Ecko and Tucker Max. He is a devious genius when it comes to the art and science of media attention, and he's the author of some of my favorite books from the past three years, including Trust Me, I'm … [Read more...]

09/10

How to Make Your Message “Viral” – Growth Hacker Mark Middo at hivio 2014

How do you make your audio brand go "viral"? Mark Middo should know. He's a "growth hacker," an entrepreneur who builds growth into the DNA of his product at low cost and without spending big money on marketing or advertising. Growth hacking is at the heart of how today's hot tech startups get off the ground. No wonder Mark was a hit at hivio 2014. Among the questions he addresses: What is “growth hacking”? How can players in the audio space build in growth to their products and platforms? What is the role of gathering leads for audio brands? Very few radio brands, for … [Read more...]

03/10

hivio 2014 – Check Out the Amazing Lineup

Wouldn't it be great if the audio space had its own little version of SXSW? A place for the cool kids in and around the radio world to meet and play together? No matter if they were US or international, broadcasters, podcasters, commercial or public media, online radio, agencies, technologists in the audio space, storytellers, talent, or artists? The wait is over. Today I'm proud to announce the kickoff of the utterly unique hivio 2014 - the second annual audio future festival. hivio returns to San Diego on June 4, and, like before, the event is FREE but by invitation only. The only … [Read more...]

* = required field

Dive Into The Blog