Tag: going viral

01/15

Your Audio Does Not Want to Go Viral

Everybody wants to go viral. It's as if your little corner of fame or infamy is not complete unless you have some tidbit of content achieving┬áthe kind of exponential exposure that used to require things like, say, TV or radio. The same goes for those who create audio content and post it online with all the best intentions and hopes for a viral miracle. So the other day I read something that stopped me cold. It was a comment from Jenna Weiss-Berman, director of audio at BuzzFeed, a platform which knows approximately everything about going viral. And here's what Jenna said: Audio will … [Read more...]

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