Tag: gary vaynerchuk

04/02

How many Facebook “Likes” does YOUR Format have?

Which formats are most successful at attracting Facebook "likes" to their pages? The chart above provides some insight.  It's based on data gathered by Fred Stiening for StreamingRadioGuide.com and it depicts the top 20 format categories ranked by the number of Facebook "likes." Fred is quick to acknowledge that these data may not be perfect or perfectly up-to-date or completely comprehensive.  But if they are close to the truth, and I suspect they are, there are some interesting takeaways. First, it's obvious that the formats that attract the most "likes" tend to be either more … [Read more...]

09/04

It’s not a Digital-or-Radio either-or thing. It’s Both.

Don't take my word for it.  Take the word of Gary Vaynerchuk, a guy who would not exist in the public spotlight were it not for all things digital. Gary, who is now a speaker and mega-entrepreneur and Sirius/XM host and author and former interview subject right here in this blog - in addition to being one of America's best-known wine merchants, makes some important points in this video: It's not the platform, it's the message. And you have to fish where the fish are. And guess what?  Radio provides a very spacious aquarium. … [Read more...]

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