Tag: fast company

11/05

The Future of Podcasting – PRX’s Jake Shapiro

What is the future of Podcasting? Nobody knows better than Jake Shapiro. Jake is founding CEO of PRX - an award-winning nonprofit whose mission is to deliver significant stories to millions of people. Since its launch in 2003 PRX has been a leader and innovator in public media. PRX programs include The Moth Radio Hour, This American Life, Snap Judgment, Reveal, 99% Invisible and the Radiotopia podcast network. Fast Company named PRX as one of the world’s Top 10 Most Innovative Media Companies in 2015. This is another video from hivio 2015, the audio future festival. Watch Jake talk … [Read more...]

02/10

You are Invited to hivio 2015 – the Audio Future Festival

There are events for radio and online radio and digital and local revenue and commercial and public and Christian broadcasters, but there's no event for people across the audio space to gather together in one place at one time. Audio is one medium, and hivio, the audio future festival, is that one event. I'm proud to announce that tickets are available for the third annual hivio audio future festival - this year in Los Angeles at the legendary Hollywood Improv. Who's on the stage? We have one speaker who is a Forbes “Top 30 under 30” and another whose company was just picked as one … [Read more...]

09/11

What if Digital for Radio is a Profit-Enabler, not a Profit-Center?

I came across an interesting opinion recently in a Fast Company piece called "Why VCs Still Love Social Media" in spite of legendary roadblocks to monetization: If monetization is such a problem, why do VCs keep investing in social media? At [VC firm] Greycroft, we're looking for consumer sites that have massive consumer adoption tied with strong engagement. [Greycroft has invested in the video-sharing network Viddy.] These networks, like Instagram, can be fantastic add-ons to companies for acquiring and retaining users. As part of a larger ecosystem, the business can make money from those … [Read more...]

02/23

The New Face(book) of Advertising

Changes are coming to the capabilities of advertising on Facebook. From Fast Company: First, Facebook is making the new ads social by default, meaning they will automatically show users when their friends have already Liked the advertiser. And the new formats will draw their content exclusively from posts to brands' Facebook Pages, rather from advertising copy written independently. Combined, these features make two statements about where Facebook believes the future of online advertising lies--at least in its particular universe. It is saying that ads based on content, rather than … [Read more...]

02/05

How to Be Like Mark

Zuckerberg, that is.  Founder and CEO of Facebook. Fast Company has a great piece on leadership lessons from Zuckerberg, and here is a sampling: 1. Have A Strong Personal Philosophy "We don't build services in order to make money," says Zuckerberg, "we make money in order to build better services. Facebook was not originally created to be a company. It was built to accomplish a social mission--to make the world open and more connected." What is your goal?  Is it only to make money by any means necessary?  Or is it something deeper, something significant, something your consumers and … [Read more...]

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