Tag: dashboard

05/29

Here Comes the New Dashboard

So what's in store for the auto dashboard of tomorrow? It may not be whatever's on the drawing board in Detroit (or in the picture above). It may really be whatever's in your pocket. So says venture capitalist John Backus: In-car electronics, standalone GPS, satellite radio, seatback DVD players and HD radio will quickly disappear, replaced only by the smartphone powering a dumb screen on the dashboard. In other words, argues Backus, YOU are the new dashboard. And when he says all these technologies will "quickly disappear," he's talking about them as unique and distinct … [Read more...]

09/22

Radio’s Power on the Dashboard

There's no doubt that technology is bringing new choices to an auto dashboard near you. ┬áNor is there any doubt that consumers will embrace and even demand those choices. It's customary for broadcasters to freak out about this, as we stand by and watch radio's hegemony over the dashboard under attack. The natural response is to fight technology with technology - to assume that your FM station must have all the doo-dads and whistles that Pandora has. What is the truth about radio's user experience in the car? The truth is that user experience is not only about new features or … [Read more...]

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