Tag: dashboard

02/03

Apple and Google Want the Car Dashboard – Now

Dear Radio Listeners: Apple and Google want you! Even (and perhaps especially) when you're in your car. Here's a video showing some of the navigation functionality of the "coming soon" iOS upgrade: But don't imagine that the functions will be limited to maps and directions. From 9to5Mac: iOS in the Car is a feature that allows customers to attach an iOS device to a compatible car center console via either wireless protocols or over a USB cable. An iOS interface for managing Maps, Messages, and Music appears on the car’s display. And the Daily Mail adds: ...the iOS in the Car … [Read more...]

10/29

Making Sense of the Auto Dashboard

It seems to me that radio is in a bit of paralysis by analysis when it comes to the "connected" auto dashboard. As we get lost in the details of what change is coming and how fast, we're not focused nearly enough on what to do about it, given that such a large proportion of radio listening emanates from that very dashboard. We're stuck in the theater of the moment. Consider the reality of the situation: The complexity of the new dashboard is overwhelming many consumers. What was once simple and reliable has become far more powerful but also far more complicated. And that means even … [Read more...]

09/19

Radio’s Auto Dashboard Strategy: We’ve Got It All Wrong

I wrote this originally for NetNewsCheck and it is excerpted here with their permission. Go here for the full article. In the race to exploit new digital opportunities, Kleiner Perkins partner Mary Meeker has described three “consumer Internet ‘white spaces’ yet to be reimagined.” One of these was the “ear” and another was the car. And she describes the latter as “largely untapped.” Naturally, broadcasters are in a tizzy because one industry’s white space is another industry’s breadbasket. Indeed, roughly two-thirds of radio listening occurs away from home, largely in autos. What to do? … [Read more...]

07/25

How to Beat the New Car Dashboard

All this fretting over the evolving car dashboard is so much ado about the wrong stuff. Okay.... A flood of new content is coming. Lots of it is already here. There is no way to keep it out because consumers don't want it out. The primacy of radio on the car dash is officially a thing of the past. So let's begin by accepting that fact. Further, being on new platforms in the new dash is fine, but we're already on the platform that is most familiar and most used - the "radio" one. The fact of life for radio is that while every other content player has everything to gain by accessing the … [Read more...]

07/17

The Future of Radio and Podcasting

I always enjoy chatting with someone knee-deep in technology who is not "of radio" but understands radio and the larger world of audio (which, itself, is part of the larger world of media, but you get the idea). Rob Greenlee is - no exaggeration - a podcasting pioneer. Currently Content Manager, Podcasts on Windows Phone and Zune at Microsoft, Rob produces the audio journal "My Digital Life," and he interviewed me about the future of radio and podcasting on and off the dashboard. There's a lot of good stuff packed in here. I recommend you give it a listen - even if it's on your commute … [Read more...]

03/13

Radios Ripped from New Cars? “Not So Fast,” say Consumers

You can climb down from the ceiling now, Mr. Broadcaster - it turns out new cars will feature FM/AM radios built-in for the foreseeable future (although certainly not forever). The logic of this should be obvious to us all, but particularly obvious for anyone who bothers to talk with consumers. And I did. Between March 9 and March 10 2013, I fielded a random, balanced, national online study of 1,000 consumers and asked how they feel about those radios in their cars - and how they'd feel if they disappeared. Each chart shows five rating points, from "DISAGREE" to "AGREE." First … [Read more...]

03/07

Behold, The Car Dashboard Crisis!

Panic is in the streets following two events this week: First, a Mark Kassof study which revealed the unsurprising news that 83% of a sample of radio general managers and executives view Internet access in cars as “a threat” to “traditional radio,” (whatever that means). A threat? What about an opportunity, Mr. Broadcaster?! Your experiences can be delivered by digital means, too, after all. And if they’re worthy, magnetic digital experiences, there’s nothing but blue sky ahead. So let’s stop the communal whine and get busy! And I mean that with all due respect. Second, a tidbit … [Read more...]

02/25

What 4G LTE Internet Access in your Car means for Radio

In the race to exploit new digital opportunities, Kleiner Perkins partner Mary Meeker describes three "consumer Internet 'white spaces' yet to be re-imagined." Two of them are the "ear" and the car. And she describes the latter as "largely untapped." "Untapped" no more. Consider today's automotive news headlines: General Motors Co. is expected to announce today a partnership with AT&T that will bring embedded 4G LTE mobile Internet access into most 2015 GM vehicles sold in the U.S. and Canada. The Detroit automaker said the rollout, which first will be available to consumers in … [Read more...]

* = required field

Dive Into The Blog