Tag: chris balfe

11/10

hivio 2016: How to Transform Personalities into Digital Brands

Every high profile brand and personality must now think of themselves as digital brands, but how? Chris Balfe has the answer. He's a Partner at Red Seat Ventures. Red Seat partners with high profile individuals and brands to build unique digital businesses. Initial clients include Premiere Networks and motion picture producer Blumhouse. Prior to founding Red Seat, Balfe was President & COO of Mercury Radio Arts as well as CEO of TheBlaze. TheBlaze pioneered a brand new direct-to-consumer subscription model, while TheBlaze.com became one of the top 100 website in the world. Here … [Read more...]

06/02

hivio Streams Live Friday at 9am PT

If you missed day one of hivio you can catch a replay of the live stream here: And you can watch day 2 live at 9am PT on Friday! Just click the image below. In addition to some amazing presentations and Q&A's, we will host a special "Millennial Meetup" where typical 20-somethings talk about how they interact with audio, what they listen to, when, and why. It should be fascinating. And it's only live in person or by live stream. Again, we start on Friday at 9am PT. There you'll also see the full agenda for both days of the event. Also like us on Facebook and you'll … [Read more...]

03/15

Here’s Why YOU Must Go to Hivio

hivio is the audio future festival taking place in LA on June 2 and 3, 2016. We bring together 100 of the most influential people in radio, online radio, podcasting, media, advertising, content, social, mobile, and technology for two days of candid, unscripted conversation. Why should YOU go? First, because we have an amazing roster of speakers and presenters. Here's the list, in random order... Ian Grace, CEO Virgin Radio International - part of Richard Branson's legendary Virgin brand Anya Grundmann, NPR VP Programming & Audience Development - the person in charge of NPR's … [Read more...]

02/03

Announcing: hivio 2016 – Get your TIX now!

It's back! It's hivio, the audio future conference. What is it? One of the coolest events of the year, hivio brings together more than 100 of the most influential people in audio and media for two days of candid, unscripted conversation. This is not your father's NAB (no offense intended, NAB). Amazing thought-leaders and provocative presentations. No boring panels. No celebrity keynoters. hivio is LIVE in LA on June 2 and 3, 2016 at the Andaz West Hollywood. Tickets and more information are available here Early-bird tickets are available for a limited time and in limited … [Read more...]

08/05

Uncovering Glenn Beck’s Digital Secrets

When you have a platform as powerful as Glenn Beck, it sure makes sense to extend brand tentacles into a variety of areas, including digital. At the heart of Glenn Beck's digital strategy are his Insider member platforms. Exclusive content - by subscription. And it's working. I talked with Chris Balfe, President/COO of Glenn's company, Mercury Radio Arts. I wanted to know how much work goes into this digital platform, where the ideas come from, whether this is a model other talents should follow, how to decide what to give away for free and for a fee, and whether it is all worth it … [Read more...]

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