Tag: chad robley

07/23

Digital Transformation for Radio and Media – Mindgruve CEO Chad Robley

My talk with digital trend-setter Chad Robley is one of the opening sessions from hivio 2013, the inaugural radio ideas festival in San Diego. Chad is CEO of Mindgruve, a digital agency whose clients include brands like Proctor & Gamble, House of Blues, Oracle, Merck and Live Nation. Watch as Chad describes: The importance of content in any digital play, and how integrating that content into the everyday lives of consumers is the best way to move them (not "speaking at them" as ads do). His groundbreaking digital platform work for radio's Jim Rome, and how "as Big Radio got a … [Read more...]

06/23

hivio Radio Ideas Festival – the Morning Sessions

We had a full house and a massive amount of social media conversation last week for the debut of http://hivio.com, the first-ever radio ideas festival, a free event in San Diego. The event streamed live. Click the video/image below to watch the morning sessions (tomorrow I'll post the afternoon ones). Because this is a real-time stream, feel free to scrub to whatever point in the morning that interests you. Over the coming weeks we will be publishing every individual Q&A and presentation - we had four video cameras in the room and made full use of them! The morning kicked off with … [Read more...]

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