Tag: car

11/02

What’s the Future of Radio in Cars?

What will the dashboard look like in the car of the very near future? And what will radio look like there? Those are some of the questions addressed by Jake Sigal, founder and principal of Livio Radio, a company committed to getting music from the Internet into peoples' ears, especially in the car. A personalized mobile device (and aren't they all?) will personalize your dashboard, and it will allow you to control your content safely, by touch and by voice. Where does this leave radio?  What are the advantages (and weaknesses) of radio in an anything, everywhere mobile … [Read more...]

09/22

Radio’s Power on the Dashboard

There's no doubt that technology is bringing new choices to an auto dashboard near you.  Nor is there any doubt that consumers will embrace and even demand those choices. It's customary for broadcasters to freak out about this, as we stand by and watch radio's hegemony over the dashboard under attack. The natural response is to fight technology with technology - to assume that your FM station must have all the doo-dads and whistles that Pandora has. What is the truth about radio's user experience in the car? The truth is that user experience is not only about new features or … [Read more...]

12/11

5 Reasons Sirius/XM does not need to fear Pandora

Pandora and other online radio pure-plays want to be in the car, and that will mean trouble for Sirius/XM, right? After all, Pandora et. al. are free while Sirius/XM is not. Not so fast. Here are five reasons why that logic could be all wet: 1.  Sirius/XM is destination programming.  For Pandora, the destination is me. That is, personalized radio services solve one problem really well, but they don't solve all problems equally well. Tons of Sirius/XM listenership is for professional sports, news and talk, or premium branded content like Howard Stern or Rosie or (now) Dr. … [Read more...]

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