Tag: bloomberg

04/11

Media Unplugged: Netflix’s Secret Way to Predict Your Likes

Netflix’s Secret Way to Predict Your Likes. And… Twitter Streams NFL Games – that’s GREAT – for the NFL. It’s episode 40 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey. Plus, rants and raves about how YOU can “hack the media” the Donald Trump way, what it means when 2,000 YouTube channels have more than 1 million subscribers, and a free slogan maker that makes some really heinous taglines. Listen as we go inside media to reveal the ugly truth! Click the play button below: And if you're reading this by email, click here for the … [Read more...]

10/26

Apple’s “Pandora Challenge” is really a Radio Industry Challenge

Apple is rumored to be launching a radio-like streaming service, and Bloomberg is missing the point. Yesterday, Bloomberg published a piece focused on Apple's challenge to Pandora, yet it's blind to the larger reality: Whatever targets a radio-like experience in mobile platforms (especially cars) and is advertising-supported is a significant challenge to ALL radio, not just the folks from Pandora. Especially if it flips a switch and on day one and has distribution across numerous widespread platforms the world over. After all, it has taken Pandora years to approach a degree of … [Read more...]

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