Tag: astral media

10/12

The End of the “Program Director”

The other day I was listening to Fresh Air on NPR. ┬áThe program was closing and Terry Gross was reading credits when she said something this: "And the Chief Content Officer of WHYY is Christine Dempsey." Chief Content Officer? In virtually every other radio station today that's what we call the "Program Director." This is, of course, much more than wordplay. Back in July National Public Radio announced that it would hereafter be known by its acronym, NPR. Wait, wasn't that already what National Public Radio was? Yes, but only in the same way that IBM was also … [Read more...]

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