The only thing scary is Shelley Duvall

Placed in a different context, the same piece of entertainment can signal something completely different.

There is no better proof of this point than this very clever re-imagining of Stanley Kubrick’s The Shining.

Note how changes in voice and music – sound – make all the difference in the world.

Watch and be amazed.

(Thanks to John Moore at BrandAutopsy for the link)