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Catch PBS’s “The Persuaders”

I haven’t seen all of it yet, but so far, PBS’s The Persuaders is as good as Brand Autopsy’s John Moore says.

And the good news is you can view the whole thing online here.

It provides a great overview of the current state of marketing and its cultural power. It can show you what you’re up against – or what’s up against us.

Strongly recommended.

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