mramsey1Aug 21, 2010What “Content” should you have Online?This is a common question, and it reflects a common and unfortunate search for tactics before strategy. Which is why it’s followed by...
mramsey1Aug 21, 2010Radio’s Online Content Crisis“You’ve joined the conversation, now what?” So begins a piece from Morgan Stewart in MediaPost illustrating that social media is about...
mramsey1Aug 18, 2010Shocker: PPM is Not 100% Accurate!A couple weeks ago he profiled a real, live, in-the-flesh PPM panelist. And he discovered pretty much what any sentient being in radio...
mramsey1Aug 16, 2010A Brand is a Box of MysteryWould this be another long-since-robbed tomb? Would it contain anything at all? Carter peered into the hole. “Can you see anything?”...