When we say things like “let’s whip up a better story for radio to convince folks how important it is in their lives” we are fighting an...

Sometimes I just want to scream. Like when I read a piece in Radio Ink titled “Consumers do not know about the Power of Radio.” That’s...

Some folks accuse me of being too negative in some of my posts. For you, this will be your “I told you so” moment. Are you like me? Do...

Yesterday, I posted the morning sessions from hivio, the first-ever radio ideas festival, a free event in San Diego. Today, you can watch...

We had a full house and a massive amount of social media conversation last week for the debut of http://hivio.com, the first-ever radio...

And if you’re not here in San Diego in person, you can watch it live! It’s the first-ever radio ideas festival and it’s happening on...

It’s hard to speculate on Apple’s “iRadio” before there’s an “iRadio” to speculate on. But one day it will be announced any day now, so...

It’s called hivio, and it’s just over two weeks away! It’s radio’s first-ever ideas festival – a free, invitation-only event. We’ve got a...

If we want our fans to spread the word about our radio brands, why don’t we create content that’s more remarkable to begin with? After...

Ric Militi is CEO and Creative Director of InnoVision LLC, a leading independent Southern California “anti-agency” (they don’t “buy”...

Ric Militi is CEO and Creative Director of InnoVision LLC, a leading independent Southern California “anti-agency” (they don’t “buy”...

So I’m talking to a digital solutions provider who has created a platform featuring new value for consumers as part of a radio station’s...

The rule most broadcasters use in framing their mobile app (if they’re wise enough to have one) is: Does this app offer up a stream of...

A few days ago ABC announced that they would begin live streaming content in two major markets with more to follow on a new app called...

It is almost impossible to count the ways in which playing to Arbitron’s PPM measurement methodology may provide short term gains for...

This is Part 2 of my special conversation with branding guru and author Tom Asacker. If you missed Part 1 go here. Tom and I talk about...

Tom Asacker is an advisor to major brands like Procter & Gamble, UPS, and G.E. and the author of many thoughtful and incisive books on...

Relevance is a funny thing. Many of radio’s leaders will argue radio’s relevance is proved by its widespread consumer usage. Hogwash....

Recently I read a remarkable document from Netflix aimed at investors and titled “Netflix Long Term View.” And the fact that the phrase...

So which is the better strategy to monetize online radio? Featuring targeted spots built for the context and platform of online radio and...