mark ramsey

is a veteran media strategist, researcher, and trend-maker

Ramsey has consulted with and delivered projects for numerous media, publishing, and digital brands over his career, including Apple, iHeartMedia (Clear Channel), Pandora, CBS, Bonneville, Sirius XM, U-T San Diego, EA Sports, and more.

Ramsey has authored two radio industry bestsellers, Making Waves: Radio on the Verge and Fresh Air: Marketing Gurus on Radio. His blog at Mark Ramsey Media is among the most popular in audio entertainment and information industry, and he is a popular speaker at radio and related industry events.

Ramsey is a Research Fellow with Coburn Ventures, change consultants to some of the world’s largest companies. He also serves on the board of the Broadcast Film Critics Association, the producers of the Critics’ Choice Movie Awards and Critics’ Choice Television Awards, both broadcast live on A&E.

Over the years Ramsey has interviewed a who’s-who of marketing and branding, including Seth Godin, Guy Kawasaki, Larry Kramer, Tom Asacker, Peter Guber, Alan Webber, Bob Garfield, Gary Vaynerchuk, Adam Carolla, Kevin Smith, and Ricky Gervais.

In 2013, Ramsey created the first-ever audio future festival, hivio, which debuted with more video impressions and social media engagement than all other audio industry events of the year combined.

In 2014, Ramsey launched the audio podcast Media Unplugged with branding authority and celebrated author Tom Asacker. Each episode dissects what’s happening in the media and breaks it down so we can understand what’s really happening beneath all the hype and fury.

In 2016, Ramsey created, wrote, and performed the podcast Inside Psycho for Wondery. It’s a story inspired by the making of the classic movie. It peaked at #8 in iTunes and for weeks held the #1 position in the TV/Film category.

Ramsey has appeared on MSNBC, VH1, and E!

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People I've Worked With

areas i've worked in

Digital Media

We helped Apple understand the radio mindset. We help Triton Digital conceptualize the infrastructure for the online radio industry. We help EMF Broadcasting radically increase consumer engagement. We help startup Agogo sharpen and focus their audio platform. What can we do for you?

Media Trends

We study the market closely and project how media and consumer trends will collide and transform. We predicted the demise of HD Radio years ago. We predicted the entry of Apple (and others) into the radio space. We diagnosed the decline in consumer attention towards radio and recommended specific strategies to deal with it.

Consumer Research

We help scores of radio broadcasters in all formats, commercial and non-commercial, establish compelling differences and win in the ratings. We helped SiriusXM understand how to allocate channels on their platform. We helped San Francisco’s KOFY-TV revamp their branding. We have been accurately reading consumers’ tea leaves for years.

What People are Saying

Alan Mason, COO of EMF Broadcasting

“Mark may be the smartest man in radio. His ability to glean what’s between the lines in the data and what’s on the future horizon are invaluable to anyone planning on staying in the industry.”

John T. Lynch, President & CEO U-T San Diego

“Mark Ramsey is one of the brightest researchers in the business.”

Haz Montana, Vice President of Content at Univision Radio

“Mark Ramsey is ahead of the game.”

Tim Sabean, Head of Howard Stern's channels at Sirius/XM Satellite Radio

“Mark Ramsey has an incredible marketing mind . His insights and ideas are right on the money”.

Walter Sabo, CEO Sabo Media

“ Mark is the only media researcher who actually understands programming and isn’t like a sort of loser. His writing on media is cutting edge, amazingly perceptive and thoughtful. I learn every time I read his work and his clients prosper from his advice ”

Guy Zapoleon, Clear Channel Media & Entertainment

“ Mark Ramsey’s work helped us create hundreds of success stories. He’s simply the best! ”