Tag: festival

02/25

Win a FREE TICKET to hivio 2016

Want a free front-and-center ticket to hivio 2016, the audio future festival? Here's how to get one. Click the image below and enter your name and email. The more you tell friends and acquaintances about hivio, the better your chances to lock in your free seat! But act fast, the contest ends in ONE WEEK. Just who will you be rubbing shoulders with? In random order... Anya Grundmann, NPR's VP Programming & Audience Development. Ian Grace, CEO of Virgin Radio International Jesse Thorn, host and creator of the NPR show Bullseye Andy Bowers, Chief Content Officer … [Read more...]

12/21

How Radio Can Make Money in Mobile

If you're a radio broadcaster, your audience is mobile-first, but what about your audio platform? Increasingly, mobile is the place where you need to activate audience interaction and monetize audience engagement. So do you have a compelling mobile solution for your audio brand, one that actually makes money? Bill Freund is EVP/Chief Revenue Officer and Sara Sisenwein is VP Marketing for Clip Interactive, a mobile applications platform for broadcast radio and music labels, that allows all forms of audio content to have rich interactive capabilities. While theirs isn't the only … [Read more...]

08/04

How to Master Social Media

How can audio brands master social media? What are the best practices in social media for audio brands? How should audio brands be thinking about social media strategy and the importance of influencers? I was thrilled to have Jaclyn Johnson answer these and many other questions at hivio 2015. Jaclyn is one of Forbes' "Top 30 under 30.” Her company, [NO SUBJECT], is one of the go-to marketing, influencer and events agencies in Los Angeles, servicing brands such as Nasty Gal, Levi’s, Sprint, Baxter of California, Urban Decay and more. Jaclyn has a keen understanding of what … [Read more...]

07/23

How Audio Advertising is Changing

What is the future of audio advertising? That's what I set out to learn from a true expert: Kirsten Wolf, VP Media Director of Starcom Worldwide. While Kirsten doesn't speak for the entire advertising industry, Starcom is unquestionably at the forefront of the audio advertising space. What are advertisers and buyers looking for from audio brands? How do advertisers see radio, podcasting, online radio, and more? And where are the trends headed? Here are some of the central questions Kirsten answered in this interview from hivio 2015 - the audio future festival: How does Starcom see … [Read more...]

07/08

The Future of Radio Talent – iHeartMedia’s Dennis Clark at hivio

So you think the future of radio is shutting up to play more songs? Think again. Dennis Clark is iHeartMedia's secret weapon when it comes to talent development. In this rare appearance before a U.S. audience at hivio 2015, Dennis talks about the future of talent and how talent is at the heart of radio's and audio's future. Some of the questions Dennis addresses: How do you see the role of talent in radio and audio? What do talents most need to know that they don’t know What is the most common thing talents get wrong? What is “Personality branding”? What do you tell a Ryan … [Read more...]

05/27

How to Watch hivio STREAM LIVE

hivio, the audio future festival, goes LIVE in about ONE WEEK. If you're not in the room with us at the world-famous Hollywood Improv, you can join us online and watch live FOR FREE. Just click the image below and then click "add to calendar": There you can also see the full lineup! Click here to share the LIVE STREAM of hivio with your friends and peers! See you online on June 4! … [Read more...]

02/09

Look What’s Coming Tomorrow

Coming tomorrow.... Some terrific announcements from hivio, the audio future festival. Click to Watch: Sneak peek here. Or stay tuned for details tomorrow. Spread the word, y'all. … [Read more...]

08/19

How Audio Platforms Can Monetize Content Marketing

This is one of my favorite Q&A's from this year's hivio audio future festival. Content marketing is one of the hottest new trends among brands worldwide, and the audio space is primed to excel in this area because audio media companies have been creating content for decades. So how can audio media companies leverage their own content across platforms and help brands embrace this trend? Robert Rose is Chief Strategist for the Content Marketing Institute. He's also co-host with Joe Pulizzi of the terrific podcast "This Old Marketing." Robert addresses these and other … [Read more...]

* = required field

Dive Into The Blog