Hivio

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Hivio(hi·vee·oh) n.#Hivio

The first-ever audio future festival. New and transformational ideas in the audio entertainment and information industry.

Free. Invitation only. One Summer day in San Diego.

Mark Ramsey and Jaime Solis gather a ‘hive’ of smart people to see, discuss, and think about new ideas in audio on-demand, radio, content, social, mobile, and technology that transform the audio entertainment and information space.

Presentations, in-depth Q&A, and presentations with media agency, brand, technology, and content authorities who are not the same old faces.

Get ready to rock the world of audio entertainment and information. Get ready for a one-of-a-kind experience from Mark Ramsey Media.

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2013 Speakers included

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Thoughtful presentations and conversations flush with ideas anyone in the audio entertainment or information space can put to work right away. All from the perspectives of people outside radio: Brands, agencies, entrepreneurs, thought-leaders, and innovators.

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07/01

Spotify after Apple Music – Brian Benedik at hivio 2015

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What’s in store for Spotify now that we’re living in a post-Apple Music world?

That’s what I discussed with Brian Benedik, Spotify’s North American VP for Advertising and Sponsorships at hivio 2015.

Some of the questions Brian addresses:

  • In its news releases Spotify seems to refer to “audio shows” rather than “podcasts.” Why?
  • Spotify has added entertainment, news, and video clips to its wealth of music. What have you learned about consumer interest in these additions? How have they added value to the platform?
  • Exclusive content will be a big part of Apple Music. How important are content exclusives to Spotify and how big are these investments likely to be?
  • In 2014, Spotify lost almost $200 million on revenues of $1.3 billion. So far, the company is getting farther from profitability, not closer. How and when do you see that turning around?
  • Do the labels understand that a big chunk of the audience will never subscribe to music because all the ways to listen for free are good enough for them?
  • When Taylor Swift pulled her music off Spotify, what happened to Spotify usage overall?
  • What do advertisers value most about the Spotify experience?

Watch this video, and share it if you like it:

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06/25

Lessons for Audio from Big Brands – Tom Asacker at hivio 2015

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It may be the most popular presentation from hivio 2015, the audio future festival.

It’s branding authority and celebrated author Tom Asacker on what folks in the audio space can learn from the big brands and the critical trends shaping the winners and losers in the modern media world.

Tom cuts to the chase and spells out not only what’s going on out there but what you and I should do to leverage consumer and business trends and emerge on top.

Many people told me this was a highlight of their days at hivio, so I can’t recommend this video strongly enough.

Watch this video, and share it if you like it:

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06/16

The Power of Audio – Mark Ramsey @hivio 2015

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We live in a video world, don’t we? A world where pictures are worth a thousand words and are therefore a thousand times more powerful, right?

Not always. Sometimes the power of audio can be amazing, and the intimacy and impact of audio on listeners and on consumers can be monumental.

Hence my opening presentation at the recently wrapped hivio 2015, the audio future festival.

The title was “The Power of Audio.”

It’s more than a love story to audio and to those who make it and appreciate it.

If you have ever had a client question the value of audio as an ad medium, this is the presentation for you.

If you want to equip your sellers with an impactful argument that sells radio, online radio, or podcasting to potential clients, this is the presentation for you.

If you want to feel proud to be a part of the audio space, this is the presentation for you.

If you want your team to know why audio matters, this is the presentation for you.

And it’s full of examples from commercial and public radio, from movies and TV. Special thanks to Dave Ramsey for his particular highlight.

Watch this video, and share it if you like it:

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06/08

Missed hivio 2015? Watch it here for FREE

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Did you miss the live stream of hivio 2015, the audio future festival?

It has been viewed more than 2,000 times to date! See what you missed!

But note: The full live stream is archived for a limited time only. So watch soon!

I was overwhelmed by the number of people who remarked that nowhere else could they be at an event where so many diverse people from across the audio space gathered in one place. Thanks to everyone who attended hivio!

If you’re reading this by email and not seeing the video, click here to watch.

Here’s the live stream from Day 1, where you can see:

And here’s the live stream from Day 2, where you can see:

If you want to be on the inside track for more information about hivio, make sure to sign up here.

Over the coming weeks, I’ll be posting individual Q&A’s and presentations from hivio. So stay tuned!

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06/04

hivio is LIVE Thursday and Friday – WATCH for FREE

hivio, the audio future festival, is LIVE THURSDAY and FRIDAY! You can watch it for FREE!

Radio, online radio, podcasting, agencies, social media, brands, talent, and voices from transmedia brands like TV Guide and TheBlaze and a special appearance by Marilu Henner. It’s all happening at hivio.

We’re live on Thursday, from 1 – 5pm PT and Friday from 9am – 1pm PT.

Join us as we take the stage at the legendary Hollywood Improv.

Just click the image below and click “add to calendar” or watch us live in real time.

There you can also see the full lineup and what time everything is happening.

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Click here to share the LIVE STREAM of hivio with your friends and peers!

Follow hivio on Twitter or on Facebook.

We welcome you to Tweet or post to Facebook about the show using #hivio. We will be taking your questions and interacting with you throughout the event!

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06/03

Watch hivio Stream LIVE on Thursday

hivio is the audio future festival, and it begins THURSDAY! You can watch it LIVE for FREE!

Radio, online radio, podcasting, agencies, social media, brands, talent, voices from transmedia brands like TV Guide and TheBlaze, and a special appearance from Marilu Henner. It’s all happening at hivio.

We get started at 1pm PT / 4pm ET, Thursday June 4. LIVE from the legendary Hollywood Improv.

Get notified when we go live! Just click the image below and click “add to calendar” or watch us live in real time.

There you can also see the full lineup and what time everything is happening.

watchliviolive

Click here to share the LIVE STREAM of hivio with your friends and peers!

Follow hivio on Twitter or on Facebook.

We welcome you to Tweet or post to Facebook about the show using #hivio. We will be taking your questions and interacting with you throughout the event!

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05/27

How to Watch hivio STREAM LIVE

hivio, the audio future festival, goes LIVE in about ONE WEEK.

If you’re not in the room with us at the world-famous Hollywood Improv, you can join us online and watch live FOR FREE.

Just click the image below and then click “add to calendar”:

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There you can also see the full lineup!

Click here to share the LIVE STREAM of hivio with your friends and peers!

See you online on June 4!

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03/30

Last Day to Save $200 on Tix to hivio!

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If you have been putting off that decision to buy a ticket for hivio – the audio future festival, act now. Tuesday is the LAST DAY to save $200 on tickets.

>>>CLICK HERE FOR TIX<<<

The event is June 4 & 5 in LA at the legendary Hollywood Improv.

hivio is for everyone in the audio space to mix in one place at one time. You’ll rub elbows with folks you would never otherwise encounter at any event that’s only about radio or streaming or podcasting or sales. You’ll see and hear from talent and from experts in audio branding, advertising, online radio, PR, content, TV, social media, podcasting, and more.

Here’s what you’ll be missing if you miss this one-of-a-kind event:

  • Mike Agovino – Executive Vice Chairman, PodcastOne
  • Tom Asacker – Brand consultant to the Fortune 500 and author of “The Business of Belief” – What the big brands know that you don’t
  • Scott Baker – Editor and Chief of The Blaze – Audio’s place in a Transmedia World
  • Brian Benedik – VP/North America Advertising at Spotify – How Big Data benefits consumers and advertisers
  • Dennis Clark, VP Talent Development for iHeartMedia – Talent is at the heart of audio
  • James Derby – Chief Strategy Officer, Federated Media – Transforming “Radio” into “Local Media”
  • Joel Douek – West Coast Creative Director for sonic branding specialists Man Made Music – The power of audio
  • Bill Freund / Sara Sisenwein – Clip Interactive – Monetizing mobile for audio brands
  • Marilu Henner – Actor, Author, and Radio Host – Why radio?
  • Pat Higbie – CEO XAPPMedia – Audio-interactive advertising for brands
  • Jaclyn Johnson – Founder, LA Digital Agency (No Subject) and a Forbes “Top 30 under 30″ – What today’s audience wants and how to reach them
  • Seth Laderman – SVP Content and Operations, Nerdist Industries – Why Nerdist is in audio
  • Richard Laermer – CEO of RLM Public Relations and author of “Punk Marketing” – How-to Fame for audio brands
  • Duncan Orrell-Jones, CEO of Slacker – It’s about more than a playlist
  • Jake Shapiro – CEO of PRX, named by Fast Company as one of “The World’s 10 Most Innovative
  • Media Companies in 2015″ – New models of content, distribution, and monetization
  • Michael Schneider – Executive Editor of TV Guide – What audio can learn from TV
  • ​Kirsten Wolf – VP Media Director at Starcom MediaVest Group – The new advertising mindset for audio

>>>CLICK HERE FOR TIX<<<

Here’s what your peers have to say:

I had a blast at Hivio and consider it a must-attend conference. Some of the most inspired media innovators come together in an unconventional setting to share ideas and information. Mark’s fast-paced, engaging format sets the stage for essential insight into what’s going to happen next in audio media, Hivio is a must.

– Paul Goldstein, The Content is King

Hivio was a brilliant experience both personally and professionally. The room was filled with like-minded people who were connected by their passion for radio and the challenge of maintaining our relevance. Hivio is the antidote to every head-in-sand, nothing-to-see-here radio event that happens in the states which never really address the real issues facing the industry.

– Craig Bruce, Southern Cross Austereo

Don’t miss this last chance for the lowest price on tickets to the audio industry event of the year.

>>>CLICK HERE FOR TIX<<<

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02/26

A Tale of Two Tees

As part of hivio, the audio future festival, I’m producing a free t-shirt for all who attend.

My instructions to the designers were to represent the power of audio – the theme of the event.

I took the leading ideas and did a poll for folks who were interested in hivio, and that poll had some clear results.

This was the winner:

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And this design was the runner-up.

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The final decision, of course, was mine. So now I’m going to tell you why I picked the runner-up over the “winner.”

Praise was effusive for the leader: “Now that says audio!” one person wrote. And indeed it does.

But here’s what it doesn’t say:

People.

While the first design is aesthetically superb, its centers on gadgetry rather than the one most important reason people will consume audio information and entertainment, especially in an era when their favorite songs can be found everywhere: The people behind the microphones.

So I went with #2. I chose humanity over technology. I chose the victory of the human spirit over Skynet.

The power of audio is in its people.

That’s why I picked the second design. That’s why I created hivio. And that’s why the only way to get your own hivio tee is to come on June 4 and 5 in LA.

For more information about the event and who’s on stage with me go here. And to pick up a bargain-priced ticket, go here or use this web form.

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02/10

You are Invited to hivio 2015 – the Audio Future Festival

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There are events for radio and online radio and digital and local revenue and commercial and public and Christian broadcasters, but there’s no event for people across the audio space to gather together in one place at one time.

Audio is one medium, and hivio, the audio future festival, is that one event.

I’m proud to announce that tickets are available for the third annual hivio audio future festival – this year in Los Angeles at the legendary Hollywood Improv.

Who’s on the stage?

We have one speaker who is a Forbes “Top 30 under 30” and another whose company was just picked as one of “The World’s 10 Most Innovative Media Companies” by Fast Company. We have authors and strategists and CEO’s and branding gurus. We have a bonafide TV star and the go-to talent advisor for iHeartMedia. We have representatives from across the media spectrum, from TV to Digital – all with a perspective on audio. We have experts in crowdfunding and social media. We have mobile companies and a native Internet entertainment powerhouse. We have broadcasters, online radio publishers, and experts in streaming metrics. We even have the company that created the sonic branding for AT&T and knows more about the power of audio than anybody else.

All we need…is you.

Yes, hivio is now open to the public, but we’re limited to only 75 seats and we WILL SELL OUT, so ACT NOW.

>>>CLICK HERE FOR TIX<<<

The lineup:

  • Mike Agovino – Chief Operating Officer, Triton Digital
  • Tom Asacker – Brand consultant to the Fortune 500 and author of “The Business of Belief”
  • Scott Baker – Editor and Chief of The Blaze
  • Brian Benedik – VP/North America Advertising at Spotify
  • Dennis Clark, VP Talent Development for iHeartMedia
  • James Derby – Chief Strategy Officer, Federated Media
  • Joel Douek – West Coast Creative Director for sonic branding specialists Man Made Music
  • Bill Freund / Sara Sisenwein – Clip Interactive – Mobile platforms for audio brands
  • Marilu Henner – Actor, Author, and Radio Host
  • Pat Higbie – CEO XAPPMedia – Audio-interactive advertising for brands
  • Jaclyn Johnson – Founder, LA Digital Agency (No Subject) and a Forbes “Top 30 under 30″
  • Seth Laderman – SVP Content and Operations, Nerdist Industries
  • Richard Laermer – CEO of RLM Public Relations and author of “Punk Marketing”
  • Duncan Orrell-Jones, CEO of Slacker
  • Jake Shapiro – CEO of PRX, named by Fast Company as one of “The World’s 10 Most Innovative Media Companies in 2015″
  • Michael Schneider – Executive Editor of TV Guide
  • Kirsten Wolf – VP Media Director at Starcom MediaVest Group

This is a one-of-a-kind event and, without question, THE place to be if you’re working in the audio space.

For more information about hivio, go here.

And if you want to get your tickets at a heavily discounted price (for a limited time only), go here:

>>>CLICK HERE FOR TIX<<<

And what do your peers have to say?

“I had a blast at Hivio and consider it a must-attend conference. Some of the most inspired media innovators come together in an unconventional setting to share ideas and information. Mark’s fast-paced, engaging format sets the stage for essential insight into what’s going to happen next in audio media, Hivio is a must” – Paul Goldstein, TheContentIsKing.com

“Hivio was a brilliant experience both personally and professionally. The room was filled with like-minded people who were connected by their passion for radio and the challenge of maintaining our relevance. Hivio is the antidote to every head-in-sand, nothing-to-see-here radio event that happens in the states which never really address the real issues facing the industry.” – Craig Bruce, Head of Content, Southern Cross Austereo

​”You will take away something useful from every guest and topic, and enjoy every surprise (Darth Vader showed up this past year). You will meet people from across the globe and across a wide collection of endeavors – some you wouldn’t think apply to your interests, but you’ll come away enlightened and energized. The food is good, as well.” – Ralph Cipolla, Cipolla Analytics

See you at hivio in June at the legendary Hollywood Improv!

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