Category: Internet Radio

triton
02/12

Is there a Business Model for Streaming?

Mike Agovino is COO of Triton Digital, the company at the leading edge of audio's digital transformation and monetization. The digital audio space is changing fast, as is its relationship to advertisers. And nobody is closer to the action than Triton. So what’s new? And what does that mean for broadcasters in particular? This is the last of a two-part conversation. In Part 1 yesterday, we focused on what's new in the digital audio monetization space and what that means for broadcasters in particular. In this part, we focus on the wisdom (or lack thereof) of simulcasting ads between … [Read more...]

agovino
02/11

The Game-Changing Revenue Opportunities for Online Radio

Mike Agovino is COO of Triton Digital, the company at the leading edge of audio's digital transformation and monetization. The digital audio space is changing fast, as is its relationship to advertisers. And nobody is closer to the action than Triton. So what’s new? And what does that mean for broadcasters in particular?This is the first of a two-part conversation.  Today, we focus on what's new in the digital audio monetization space and what that means for broadcasters in particular.  Tomorrow, we focus on the wisdom (or lack thereof) of simulcasting ads between over-the-air and online … [Read more...]

shareofstreaming
02/07

Check Out the Reach for Streaming Radio

When we talk about online radio, it's easy to view that as a trivial component in the average station's strategy because, for any given station, the number of folks listening to that station's stream is, while growing, comparatively small.But that's viewing the world through the broadcaster's microscope.  What does it look like through the consumer's telescope?Note, for example, this chart.  It summarizes streaming data for radio, TV, and movies:According to this source, radio's streams (yes, including Pandora et. al.) reach 40% of 18-24's, a third of 25-34's, and one out of … [Read more...]

ihearttunein
12/05

Here’s what IHeartRadio and TuneIn are Missing

Lots of blood, sweat, tears, and treasure have gone into making radio’s alternatives to Pandora et. al., yet I think both IHeartRadio and TuneIn are missing perhaps their greatest opportunity.And it’s staring them in the face.To be sure, these are terrific apps – as good as anything out there. So what are they missing and why does it matter?Let’s step back.If you’re going to provide an experience rooted in the radio stations listeners already know and love, then you should add value to that experience that corresponds to the problems listeners have with radio and how they … [Read more...]

musiclove
11/01

MusicFIRST, but MusiciansLAST?

MusicFIRST really needs to have their heads examined. They're in a tizzy because, allegedly, Pandora executives have done what executives at companies post-IPO do - cash out some shares.  And since these folks own a lot of shares, that can add up to a lot of money.But what does this have to do with the central question of onerous music royalty rates and the Internet radio industry's long-term ability to profit in the face of them?Forgive the Econ 101 lecture, MusicFIRST, but the value of shares for a public company is a reflection of the market's expectation of future profitability, … [Read more...]

applemusic
10/26

Apple’s “Pandora Challenge” is really a Radio Industry Challenge

Apple is rumored to be launching a radio-like streaming service, and Bloomberg is missing the point. Yesterday, Bloomberg published a piece focused on Apple's challenge to Pandora, yet it's blind to the larger reality:Whatever targets a radio-like experience in mobile platforms (especially cars) and is advertising-supported is a significant challenge to ALL radio, not just the folks from Pandora.Especially if it flips a switch and on day one and has distribution across numerous widespread platforms the world over.After all, it has taken Pandora years to approach a degree of … [Read more...]

Xbox-Music-Now-Playing
10/17

The Rise of “Radio as a Feature”

We are witnessing the dawn of a new age:  The rise of radio as a feature. That means "radio" isn't simply a media category run by media institutions.  It is now a feature of other categories - a feature of brands themselves - brands which are capable of monetizing that feature in the same way traditional broadcasters do - with ads.This is another manifestation of one of my regular themes:  Brands are now media.  Brands are becoming "mediacized."In the wake of unconfirmed gossip that Apple is soon to release an Internet radio service across their OS platforms that is ad-supported (next … [Read more...]

musicscene
10/11

Pandora, Lefsetz, and Common Sense

Every now and then I read something which is so totally off the wall it demands a thoughtful response. So it is with Bob Lefsetz's recent screed on Pandora.Lefsetz, who is more a lightning rod than a beacon for insight, is a former music industry exec who has so many chips on his shoulder, his shoulders are virtually all-chip.  WIRED described him thusly: "Blogger (and digital-era pamphleteer) Bob Lefsetz couldn't make it in the music biz—until he started ranting about how it should be run."Lefsetz writes: Tim Westergren is not running a music service, but a religion. He expects his … [Read more...]

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