So says Pandora CEO Joe Kennedy in this opening session highlight from the recent Worldwide Radio Summit, moderated by Triton’s Mike Agovino. Joe also shares some stats on reduced TSL for radio and matches that against the growth for Internet Radio. These are stats that are not often publicized in the radio industry. Let’s be frank: Of course some Internet radio growth will come from radio. Maybe most of it will come from radio. And it will not stop people…
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What Wins in the New Radio Dashboard
A huge proportion of radio listening happens on the mobile devices known as automobiles, especially during the aptly-titled “drive times.” And there’s considerable concern regarding the impact technology and new listening options will have on that listening as those new choices steadily make their way into cars. It’s fair to say that nowhere in a car is there as much innovation today as there is in the dashboard. And much of that innovation has to do with the entertainment options…
More »Don’t Simulcast your On-Air and Online Radio Spots
Talk to many broadcasters and you’ll hear a common refrain: We wish we could simulcast our on-air spots with our online ones and bundle those impressions in one Arbitron number. Well, be careful what you wish for. AFTRA rules get in the way of simulcasting these spots on-air and online in the US, but in the UK there is no such restriction and broadcasters are free to simulcast spots or split them as they wish. Historically, most have simulcasted. But now…
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MRM President Mark Ramsey has worked with innumerable television and radio broadcasters over his career, including all the biggest names, from Clear Channel, CBS, Bonneville, Sirius XM...
