hiviolocation
06/03

Watch hivio 2014 – the Audio Future Festival – LIVE

On June 4, from 8:30 PT to 4:30 PT, hivio streams all day long! Here's the lineup so you can schedule your viewing (all times are PT and approximate): 8:30 - 9am - Mark Ramsey (@MarkRamseyMedia) 9 - 9:10am - Video from Gary Vaynerchuk (@GaryVee) 9:10 - 9:30am - Tracy Johnson, Tracy Johnson Media (@TracyJohnson) 9:30 - 10:00am - Jerry Rocco, 22Social (@JerryRocco) 10 - 10:30am - BREAK 10:30 - 11am - Ric Militi, InnoVision 11:00 - 11:30am - Craig Bruce, Southern Cross Austereo (@CB_Bruce) 11:30 - 12 Noon - Mark Middo, Growth Hacker (@MarkMiddo)  Noon - 1pm BREAK/LUNCH 1- … [Read more...]

heartwithheadphones1024
05/29

Why Do Radio Personalities Exist?

It's not about how little you talk, it's about how much you say. Granted, the ratings generally show that less talk is better on music-oriented stations. Except, that is, when the talk is compelling and the person talking is someone listeners want to hear from. In other words, when the DJ is part of the brand rather than in the brand's way, he or she is as much a part of what listeners look forward to as any song. You become worth hearing when you have forged a relationship with listeners over time. Do you tell your friends to shut up while you're listening to music? Or do you hear … [Read more...]

magnetmoney
05/26

Can Digital Revenue “Make Up” Lost Traditional Radio Revenue?

Are you wasting your time nursing digital pennies and dimes when the "big money" is in the dollars that flow to your coffers from traditional agencies buying traditional radio in traditional ways? "Yes." At least, that's the opinion of one radio industry analyst, whose solution is to double-down on traditional revenue and the ratings methodology which feeds its ecosystem. Better content, sold better - that's his answer. While I agree and routinely argue that radio professionals spend way too much time trying to sell what they have and way too little time trying to have what's worth … [Read more...]

listeningtomusic
05/21

Watch hivio 2014 LIVE – RSVP Here!

hivio is the audio future festival, and it streams LIVE from San Diego on Wednesday, June 4, 2014, beginning at 8:30 am PT New Ideas, Inspiration, and Compelling Q&A for Radio, Online Radio, Digital Audio, and Podcasting. Mark Ramsey talks LIVE with SiriusXM's Tim Sabean, InnoVision's Ric Militi, Southern Cross Austereo's Craig Bruce, Growth Hacker and Author Mark Middo, Former Pixar Story Artist Emma Coats, the Content Marketing Institute's Robert Rose, Pandora's Doug Sterne, YouTube phenomenon Andrea Russett, AGOGO Founder J.D. Heilprin, PodcastOne's Rob Greenlee, and a special … [Read more...]

hannitysmoking
05/14

What is Sean Hannity Smoking?

“It’s the single biggest threat to the radio business today, the measurement system is flawed in a dramatic way.” So says Sean Hannity in Radio Ink: For example, in New York, if you’re listening to The Sean Hannity Radio Show on the WOR website, even if you have a Portable People Meter, I can’t get credit for that. We know that WABC, at times, had well over 1.4 million people listening online. If we can’t get credit for that, then all the data that’s being put out there is just inaccurate. Then you add to that those people who listen to me on satellite. That’s unmeasured. If people listen … [Read more...]

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